Sunday, April 17, 2005

Is Verizon demoting their "SuperPages" brand? - Kelsey

The Kelsey Group

This is a very interesting post by John Kelsey about Verizon branding their new directories as "Verizon Yellow Pages" instead of "Verizon SuperPages."

It's an indication that the consumers really never grasped the concept that there are multiple publishers of telephone directories.


Post a Comment

<< Home