Wednesday, April 13, 2005

Yahoo! offering free 5 page websites to lure SME advertisers

Web Hosting, Domains, Ecommerce, Email and Marketing Tools from Yahoo! Small Business

Yahoo! Small Business is offering a free 5 page web site to any business. It's the next step in the escalating war to capture the small business advertiser.

Yahoo will undoubtedly gain several new advertisers from the promotion, but I wonder what the quality of site will be.

In my experience, the SME needs to have their marketing / creative development done for them. Free web sites are really nothing new, but it will raise the bar for everyone else seeking advertising revenues from local businesses.

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