Wednesday, December 13, 2006 10:30 AM - 11:30 AM Pacific Standard Time
Join author, Jeffrey Hauser in a Small Business Commandos exclusive online seminar.
Jeff is the author of "Inside the Yellow Pages", a brand new "tell-all" book that rips open the Yellow Pages publishers' veil of secrecy so that advertisers can have take full advantage of the Yellow Pages benefits.
In this totally free presentation, he will reveal 10 Insider Secrets for the first time ever.
Most Yellow Pages sales reps follow the "strategy du jour" without necessarily putting the advertiser's interest first. (This is a generalization, I'm sure there are some sales reps that put the advertiser's needs first. You can spot those reps, because they're on skateboards because their cars have been repossessed.)
Jeff will reveal . . .
- When should you decrease your ad size and put the money into color?
- How can you know exactly how well you ad is performing and use that information to negotiate a better rate?
- What is the single most important element in a Yellow Pages ad? (blow this, and kiss your customers good-bye.)
Plus, we'll analyze 3 ads sent in by readers and identify the fatal flaws that are costing the business owner big bucks.
There is no charge for this on-line seminar. Register here:
If you want to get the most out of this webinar, buy Jeff's eBook. You'll be glad you did.