Tuesday, October 14, 2003

So the other day, I was up in Orange County doing a sales training.

I rolled out my "James Brown School of Selling with Soul" bit.

The team loved it, and became very fired up with the rocking music, images and simple message.

For instance, the Godfather of Soul's advice for rejection is...

"When the Apollo don't want you, play any place that'll take you"

In the Yellow Pages, the Apollo is the Personal Injury Attorney who has a double truck in the utility directory but won't even give the independent rep the time of day. How to deal with such a dilemma?

Drop me a line, and I'll tell you what the godfather told me.



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